Independent thinking. Carefully built.

Shopify specialist.
Full-stack developer.
AI builder.

From storefronts to the systems behind them.

  • 8+Years experience
  • 20+Projects delivered
  • MunichBased in Germany

Selected work

Commerce. Software. Connected systems.
02

WhatsMojo

Messaging, integrations & AI automation

03

Operations platform

React · PostgreSQL · Payroll integration

04

Headless Shopify Store

Lightning-fast e-commerce with custom checkout and personalization.

05

Marketing Automation Suite

Automated campaign management with custom attribution and optimization.

06

Lead Generation Landing Page

High-converting landing page for Partnership Ads campaigns.

The challenge

What I built

What I bring

Shopify & commerce

Custom themes, checkout extensions, customer accounts, and integrations that connect your store with the way your business works.

Liquid · Checkout UI Extensions · APIs

Full-stack development

Thoughtful interfaces and the systems behind them. Web applications, internal tools, and dependable connections between your services.

React · Node.js · PostgreSQL

AI & automation

Practical agents, intelligent features, and connected workflows. Built around a useful task and the tools you already work with.

Agents · LLMs · Tool integrations

Services

Shopify Development

Custom apps, theme development, and headless storefronts for e-commerce brands.

  • Shopify Apps
  • Liquid
  • Hydrogen
  • Headless

Custom Software

Internal tools, dashboards, CRMs, and automation systems built for your specific workflows.

  • React
  • Node.js
  • Python
  • PostgreSQL

Landing Pages

High-converting pages optimized for paid traffic campaigns. Fast, mobile-first, conversion-focused.

  • React
  • Vite
  • A/B Testing
  • Lead Gen

Marketing Tools

Attribution systems, analytics dashboards, and reporting tools that show where revenue comes from.

  • Meta API
  • GA4
  • Custom Attribution
  • Dashboards

Websites

Full websites built with modern tech stacks. From portfolio sites to complex web applications.

  • Next.js
  • Astro
  • TypeScript
  • Tailwind

Performance Marketing

Meta ads automation, campaign management tools, comment moderation, and optimization systems.

  • Meta Ads
  • Automation
  • Bid Rules
  • Reporting

Practical AI

AI in the product.
AI in the process.

Part of what I build.
Part of how I build it.

Explore AI services

Agents & integrations

I build agents that work with your data and tools, from customer conversations to the repetitive steps in everyday operations.

AI-assisted development

I use coding agents to explore, implement, debug, and refine. Architecture, code review, and the final result stay my responsibility.

How I work

A proven framework that turns ideas into production-ready systems.
  1. 01 Audit & Strategy

    Discovery

    Deep dive into your operations. Identify automation opportunities. Map out technical requirements.

  2. 02 System Design

    Architecture

    Design scalable systems. Plan integrations. Define success metrics and milestones.

  3. 03 Development

    Build

    Develop custom solutions. Rigorous testing. Iterative refinement based on feedback.

  4. 04 Deployment

    Launch

    Deploy with zero downtime. Team training. Ongoing optimization and support.

Fabian Eppinger smiling outdoors Fabian EppingerBased in Munich

A little about me

A developer with a
commercial perspective.

My background in performance marketing shapes how I build software. Working with e-commerce brands taught me to look beyond the interface: at the customer journey, the operations, and the business behind them.

I've been on both sides, managing €100k+ daily ad spend, optimizing conversion rates, building retention strategies. The biggest wins came from building tools: landing pages that convert, Shopify apps that scale, marketing dashboards that show where revenue actually comes from.

Today, I bring that perspective to Shopify projects, full-stack applications, and AI systems. I like understanding how things connect, then making them work better together.

More about my experience
Location
Munich, Germany
Work style
Remote-first
Clients
Global

Technical stack

  • React / Next.jsFrontend
  • Node.jsBackend
  • TypeScriptLanguage
  • PostgreSQL / MongoDBDatabase
  • Shopify APIE-commerce
  • WhatsApp APIMessaging
  • Meta APIAdvertising
  • AWS / VercelInfrastructure

Flexible engagement models

Every project is different. Let's find the right fit for your needs and budget.
Project-Based

Fixed Scope

Ideal for well-defined projects with clear deliverables. You get a fixed quote upfront after a scoping call.

  • Custom development
  • Clear milestones
  • Defined timeline
  • Full documentation
Consultation

Expert Advice

Need guidance on architecture, tech stack, or strategy? Book a consultation to get actionable insights for your project.

  • Technical review
  • Architecture planning
  • Stack recommendations
  • Written summary

Not sure what you need? Let's figure it out together.

Book a free call

Trusted by ambitious brands

  • WhatsMojo
  • Toothpaste Drops
  • CAPULET
  • Hummingbird
  • Evercleaner
  • Blitz
  • Hello Hairless
“Fabian built our entire lead generation platform from scratch. Clean code, fast delivery, and he actually understood what we needed for our growth marketing clients.”
Blitz GrowthPerformance Marketing Agency

Let's talk

Let's build something useful.

Projects, collaborations & full-stack opportunities.

  • Currently accepting new clients
  • Typical response within 24 hours

Send a message

Have a question or want to share project details first? Drop me a message.

What do you need?